“Every child is an artist. The problem is how to remain an artist once he grows up.”
— Pablo Picasso
I studied computer science and became a computer science engineer in 1999. I started programming when I was 8 years old.
I’ve always thought I wasn’t a creative person.
My life was based on 0s and 1s. I love tables in databases. Perfectly organized information. Squares. Minimalism.
How the hell can I believe I’m a creative person?
Creative people are those crazy ones with messy hair who imagine great things, such as paintings, poetry, inventions, designs, music, scientific findings…
People like Leonardo, Mozart, Edison, Fleming, Tesla, Jobs…
People who create (amazing) things from nothing.
I’m not that kind of person. I’m just a simple programmer.
Nothing could be further from the truth.
We are all creative people.
I realized that when I created my marketing agency in 2002, I went into the communication field and started being surrounded by creative people.
You become from what surrounds you. I started noticing that as I spent more and more time in a creative atmosphere.
Was I or will I be as good as a creative director of an advertising agency? Sure not. But that doesn’t matter. I’m going to be much more creative than when I was just coding on my own.
We aren’t born creative. We learn how to become that.
Creativity is not comparing ourselves to geniuses in History. Indeed, there are very few geniuses. But there are millions of creative people all over the world. You can be one of them.
So, how can you become more creative? Here I’m sharing some key points that have been pretty useful to myself:
1. Believe on it
First things first. To become anything in life, you have to believe it, without lying to yourself. You have to be convinced of that.
Say it out loud: “I am a creative person”.
Do it when you are alone, just in case someone thinks you’re really one of those who should be closed in a psychiatric facility.
2. Surround yourself with creativity
Nowadays, this is something very easy to do.
- watch movies,
- listen to podcasts,
- watch YouTube videos,
- join virtual communities,
We are in an era where we can be surrounded and get into any knowledge we are interested in. It has never been so easy to do this. Pablo Picasso would envy all of us.
We have to take advantage of this. No excuses.
3. Capture information
We need to capture all the information that appears in our lives, sort it out, think about how we can use it.
“Bad artists copy. Good artists steal.”
— Pablo Picasso.
I’m not betting on a copy-paste technique. I’m referring to take inspiration from all that massive amount of information we have access to.
Managing information from different sources, combining it, and adding your “personal touch” will produce a completely new outcome.
Having a second brain is something pretty useful to “play that game” and become more creative.
Your outcomes will be much better and much more valued when you can introduce all that inspiration into your active projects.
You will feel much more satisfied with yourself. It’s when fulfillment knocks on your door.
4. Work a lot
Inspiration doesn’t come from anywhere. You have to find it, to pursue it, to work on it.
“Inspiration exists, but it has to find you working.”
— Pablo Picasso.
You have to work in many different areas:
- Looking for information
- Understanding that information
- Combining it
- Applying it to your reality
- Dedicating hours to create your personal output
- Polishing and being as accurate as possible
- Being focused on the tasks you are performing
- Being patient and persistent to achieve your goals and see results
We all can be creatives in our work.
Remember following these easy steps:
- Believe on it
- Surround yourself with creativity
- Capture information
- Work a lot
We don´t need to base our creativity on “creative outcomes”. We can be more creative thinking about a better administration process, reducing our fixed costs, thinking about an investment solution to move forward a project…
Creativity is such a broad concept that we cannot focus on those historical geniuses who did great things for humanity.
Today, fortunately, creativity is much more. Be creative, for example, to start your way to fulfillment.
As soon as you start thinking about how your creativity can take you to happiness, you will feel better, you will be more confident, and you will see how creativity starts appearing all over the place.
“Learn the rules like a pro, so you can break them like an artist.”
— Pablo Picasso.